Beer Excitement Zone Plinths

The plinth display is located at the very front of the Beer Cold Room. In Beer Alcoves, it is a regular End Aisle at the front of the section. A supplier-produced merchandiser (approved by LCBO) may accompany the display to house Value Adds.

The Excitement Zone will turn every 4 weeks and feature seasonally relevant product stories.

Please click here to access the Supplier Produced Merchandisers Guidelines.

Details: Qty purchased relates to LCBO sales forecast.

LCBO Marketing Signage Kit includes:

• - End Aisle Backer Card
• - Pricer Card for each product

Product Focus

Beer, Cider and Ready-To-Drink (Periods 1-13)

Pricing Information

This Package, inclusive of all opportunities and non-negotiable, is available at the following rates:

• $129 per store (Period 1-9, 12-13)
• $316 per store (Period 10)
• $173 per store (Period 11)

Document Downloads

This is a Non-Applied Program.

To apply, download the Application Form posted on the Promotional Calendar page, complete and return to your Category Partner by the noted deadline.