In-Store Program Components: Mini-Thematics A & B
This display has the potential to be sold for 8-week turns. Mini-Thematic A and B will both focus on seasonally relevant GIFTS. This display may also feature LCBO gift packaging as a part of the merchandising strategy.
NEW! A new opportunity has been developed for Mini-Thematic B for an optional Food & Drink advertorial featuring Sparkling Wine products.
This is an MPTS Applied Promotional Program. Please apply through MPTS directly before the deadline.
MINI-THEMATIC FIXTURE (ROUNDED END AISLE)
MPTS Code: MT
Engagement: 274 Stores total
Requirements: 3-9 SKUs (including VAs) Target: 9 SKUs
Details: Qty purchased relates to LCBO sales forecast.
Pricing Information
This Package, inclusive of all opportunities and non-negotiable, is available at the following rate:
MTA: PT 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13: - $6,570 per SKU
MTB PT 1, 2, 3, 4, 5, 6, 7, 8, 11, 12, 13: $6,570 per SKU
MTB PT9, PT10 only: A: $10,570 per SKU (display + Food & Drink advertorial) / B: $6,570 per SKU (display only)
Product Focus
- P1:
- A: Rum
- B: Wines
- P2:
- A: Pink Spirits
- B: Wines
- P3:
- A: Scotch
- B: Vintages Essentials for Father’s Day
- P4:
- A: Tequila
- B: French Rosé
- P5:
- A: Gin
- B: Sparkling Gifts - Summer Celebrations
- P6:
- A: Bourbon
- B: Fizz Gifts - Summer Celebrations
- P7:
- A: Local Spirits
- B: Sparkling VQA Gifting
- P8:
- A: Scotch
- B: Classic Fall Red Wine Gifts
- P9:
- A: Aged Spirits
- B: Sparkling/Champagne Gifts*
- P10:
- A: Brandy/Congac
- B: Sparkling/Champagne Gifts*
- P11:
- A: Winter Warmers
- B: Tried & True Wine Gifts (Top Rated)
- P12:
- A: Liqueurs
- B: Wines Gifts for Your Loved One
- P13:
- A: Women in Spirts
- B: Wines for the Host/Hostess (Easter)
*Agents are encouraged to apply for MTB in both P9 & P10 as some products will hold over both periods.
Document Downloads
Sell Sheet - Mini-Thematic A and B Program
Click the link for the Mini-Thematic A and B Sell Sheet
