We are excited to announce that Jeryca Dillas has been promoted to the White Spirits Category Manager position. Most recently Jeryca has been honing her category management skills as the Product Manager for Ready-to-Drink & Cider, making a significant impact to where this business is today.  Jeryca can be reached at jeryca.dillas@lcbo.com.

As many know, Jeryca is expecting a new addition to her family and will be heading off on a maternity leave effective December 14th, 2020. I am pleased to announce that Ann Patel has accepted the Acting Category Management opportunity in White Spirits and will be starting with the team on November 30th. Ann has extensive experience within the Merchandising team across all business categories, most recently as the Product Manager for European Wines, Italy.  Ann can be reached at ann.patel@lcbo.com. The European Wines team is currently in the process of recruiting a replacement for Ann’s position.

Beer, Cider & RTD

We are also excited to welcome Lesley Morgan to the LCBO as the new Product Manager for Ready-to-Drink.  Lesley brings a wealth of category management and retail experience to the organization, which we’re certain will be an asset to the team.  Lesley can be reached at lesley.morgan@lcbo.com and Jeryca will continue to assist her with the transition.

And finally given the tremendous growth of the Ready-to-Drink business, John Tyler, Product Manager for National & Imported Beer will be assuming responsibility for the Cider business.  John brings significant cider product knowledge and category experience to his expanded responsibilities and will work with Mark Wilson, Category Manager, Beer & Cider on managing this dynamic business. 

New World Wines

Effective November 13th, Amanda Mustard will be off on maternity leave. Replacing Amanda, we are pleased to welcome Marc Staples as Acting Product Manager, New World Wines and Vintages (South America, South Africa), reporting to David Cacciottolo.  Marc brings a wealth of merchandising skills and product knowledge which he gained through a variety of past
experiences, most recently as the Store Manager of store #656 on Queen St W, Toronto.  Marc can be reached at marc.staples@lcbo.com or (416) 864-6874 beginning on Monday, November 30th.

Please join us in congratulating Jeryca, Ann, Lesley, John and Marc on their new roles!