- • Price per point - $0.025
- • Signage fee - $950 per offer (Coupon offers excluded)
Minimum & Maximum Bonus Point Offers
| Retail Price | Minimum Amount | Maximum Amount |
| Under $5 | 5 | 40 |
| $5.00 - $10.95 | 10 | 85 |
| $11.00 - $14.95 | 25 | 120 |
| $15.00 - $18.95 | 30 | 150 |
| $19.00 - $23.95 | 40 | 190 |
| $24.00 - $29.95 | 50 | 240 |
| $30.00 -$35.95 | 60 | 240 |
| $36.00 - $39.95 | 75 | 285 |
| $40.00 - $44.95 | 80 | 360 |
| $45.00 - $54.95 | 90 | 440 |
| $55.00 - $59.95 | 110 | 280 |
| $60.00 - $74.95 | 120 | 600 |
| $75.00 - $89.95 | 150 | 720 |
| $90+ | 180 |
Bonus Offer Types
With the addition of new bonus offer types you have flexibility in how you chose to promote your product(s).
From the traditional full period, single SKU offer to the ability to provide solutions to customers with bundled offers such as build a bar or build a cocktail, to single SKU offers with flexible start and end dates enabling you to focus on a key time period, such as Black Friday and Cyber Monday, you have more choice over how your products are promoted.
MPTS Applied Offer Opportunity
| MPTS Applied Offer Opportunity | Product Example | Bonus Points Offer Example | Total Bonus Earned Examples |
| Period Long Single SKU Offer MPTS Code: BAM | • Buy 1 unit of SKU A • Buy 2 units of SKU A | 100 points/unit | • 100 points • 200 points |
| Bundled Pairs Offer MPTS Code: LD | • Two different SKUs participate with a bonus offer • Customer must buy the pair of products to get the bonus. • Use cases: Cocktail of the Month, Vintages Essentials Featured product pair | 100 points/pair | • Example: Bundled pair has a bonus offer of 100 points. If the customer: • Buys: A+A = 0 points • Buys: A+B = 100 points • Buys: A+A+B = 100 points • Buys: A+A+B+B = 200 points |
| Loyalty Bundled SKU Offers MPTS Code: LB | • Minimum of two different products participate, no maximum number of products • Customer must buy a minimum of two different products • Bonus offer amounts are in increments of the same number of points • All products must be from the same Agent/Supplier • Use cases: Build your Bar, Build your 8 pack with flavors of RTDs | 100 points/SKU, minimum 2 different (unique) SKUs | • Example: There are 5 participating products with a bonus offer of 100 points. So if a customer: • Buy A+A = no bonus • Buys A+B or B+C, etc = 200 points • Buys A+B+C = 300 point • Buys A+A+B = 200 points |
| Aeroplan Bonus Point + LTO Combination Offer *Each offer applied separately in MPTS MPTS Code: LF* / LTO | • Buy 1 unit of SKU A | $1.00 LTO + 50 bonus points/unit | • $1.00 LTO + 50 bonus points |
*LF (dates are aligned with LTO dates for the period, first Monday of the period to the Sunday after the period end) + LTO
Excel Applied Offer Opportunities
| Excel Applied Offer Opportunity | Product Example | Bonus Points Offer Example | Total Bonus Earned Examples |
Single SKU Offer MPTS Code: LF | • Buy 1 unit of SKU A between Nov 24th and 26th | 250 points/unit | 250 points |
| Coupon Offer** MPTS Code: LC | • Buy 1 unit of SKU A + hand in coupon with bar code (during the promotional period) Example 1: Product #XXXXX (Qty: 1) is purchased + Coupon redeemed, the bonus is 20 points Example 2: Product #XXXXX (Qty:2) + Coupon redeemed; the bonus is 30 points NOTES: | Regular
| TOTAL = 20 Bonus Points
|
| Event Coupon Offer** MPTS Code: LE | • Buy 1 unit of SKU A + hand in coupon with bar code (during the offer run dates) NOTES: | 75 points/unit | 75 points |
**Coupons can be distributed at Tastings in-store, external tastings or sent electronically or via mail enabling targeting Tasting events are required to be applied for separate from the Event Coupon offer application.
Supplier is responsible for printing of the coupons. Application will be made under an LCBO # for the offer coupon which is required to be scanned or manually entered at the POS with presentation of an Aeroplan membership card.