LCBO’s Future State Modernization (FSM) program is a top priority for the organization. This initiative, a full transformation of LCBO’s technology landscape, represents an important step in our strategic commitment to continue to deliver exceptional experiences to all customers, across all channels. Over the last few weeks, we have identified key Merchandising team members who will be seconded to the project on a full-time basis. I am pleased to announce the following changes effective immediately:

David Cacciottolo, Sr. Director Merchandising Operations has been seconded to the FSM project as the Merchandising Functional Lead for the next two years. Aaron Pothier has been promoted to Acting Sr. Director Merchandising Operations while David is on the project.  

Replacing Aaron, Peter Cloutier will join the Ontario Wines team as Sr. Category Manager, Ontario wines. Peter has worked on the Brown Spirits portfolio for the past several years as Sr. Category Manager. 

Emily Liao is being promoted to Acting Sr. Category Manager, Brown Spirits. The replacement for Emily’s current role of Product Manager, Brown Spirits will be announced in the coming weeks.

Stacee Roth will also be temporarily stepping away from her regular support of the business to assist with the FSM program. Courtney Dawson will backfill for Stacee as Acting Sr. Director, European Wines, and Destination Collection until May 31, 2024. Liam Salichuk will backfill for Courtney as Sr. Category Manager, Destination Collection in addition to managing his current role during this time.