June 2026: R2 – New digital marketing capabilities
Personalized campaigns based on customer segmentation to better meet customer needs, while increasing loyalty, customer engagement, and sales. Retail customers will receive tailored and unique products and offerings. Next year, future promotional opportunities will roll out to better target customers, and potential to increase sell-through via LCBO-targeted emails and web experiences.
Mid - 2026: R1C – New Warehouse Management System
Rolled out in phases, this will unify our warehouse management system across all warehouse sites, replacing disparate systems & processes to manage trailers and shipping/receiving documents (POs/ASNs). Stakeholders for each warehouse will be contacted in advance of the transition and contingency plans will be put in place, as required.
Fall 2026 – early winter 2027: R3– Supply Chain Optimization
New forecasting tools and improved CPFR process, vendor/ agent onboarding enhancements, streamlined indirect sourcing & contracting. Phased rollout of LCBO Gateway enhancements including demand + sales planning, performance reporting and profile management.
Fall 2026 – early winter 2027: R4A - Integrated business planning
Centralized inventory and space planning model (including local craft product shelf space and product listings). Leveraging data to determine what products go to which stores and where they are placed to have the most sales impact.
